AI Pathways Partnership



Objective + Solution

The AIPP visual identity system is crafted from the letters of the logo's acronym, AIPP. This thoughtful design approach allows it to beautifully capture and convey the ever-evolving nature of the AI industry, while simultaneously highlighting its educational and knowledge-driven core. Each letter within the acronym serves as a visual representation of the dynamic and transformative power that artificial intelligence holds.

This project was created in collaboration with The Met Agency.

SERVICES

Brand Identity
Creative Direction
Motion Graphics
Print Collateral
UX/UI

Through carefully chosen typography, colour palette, and graphic elements, the AIPP visual identity system embodies the sophisticated yet accessible essence of the AI industry, making it instantly recognizable.

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